MODEL | UE55NU7300   Ultra HD certified true 4K colour and clarity Experience Ultra HD certified for true colour and clarity. Ultra HD certified makes the most of every pixel. Don’t settle for a TV without the Ultra HD certified picture quality logo, which guarantees the pure colours, sharp contrast and brightness you would expect from the latest 4K resolution standards. HDR powered by HDR10+ Watch every moment burst from the screen. Discover superior brightness, shadow detail and authentic colour with HDR powered by HDR 10+. UHD Dimming Experience better shadow detail and more accurate colour with UHD Dimming technology that independently adjusts tone, brightness and sharpness. Auto Depth Enhancer Experience another level of immersive viewing. Auto Depth Enhancer adjusts multi-layer contrast levels for more lifelike images. Clean Cable Solution Finally a TV that provides a minimalist, clutter free and stylish cable management solution for clutter free viewing. The back of the NU7300 is designed with stylish grooves that allow for the cables to be threaded through. The NU7300 TV stand lets you clip cables on it, keeping all your connections out of sight and leaving the elegant, minimal TV design uncompromised.